Company Profile

Company Name

West-West Co., Ltd.

Representative Director

Yoko Nishimura

Capital

25 Million Yen

Location

1468-1 Nishiu, Yamashiro-cho, Miyoshi City, Tokushima Prefecture

Number of Employees

Approx. 15 (including part-time staff)

Corporate Philosophy

With a deep love for Oboke and the Yoshino River, we are dedicated to providing all our visitors with the finest products, spaces, and services.

Business Activities

Operation and management of a tourist hub facility, which includes a souvenir shop, an Iya Soba restaurant, a Tokushima Ramen shop (tenant), an outdoor gear shop (franchise), a dog run, and a Tree Trekking facility (operated via outsourcing).

Company History

1969: Company established (Began operations as "Line Park Oboke").
1972: A watermill and a folklore museum (currently Momijitei) were relocated to the premises.
2002: Operations transferred to Nishimura Construction Co., Ltd. through an M&A. Business operations temporarily suspended after 33 years of service.
2003: Construction began on the new facilities (the current West-West) on the same site.
2004: Grand re-opening as "RiverStation West West".
2009: The on-site cafe was renovated, and "Tokushima Ramen Nishiri" opened.
2013: A dog run facility opened on the premises.
2016: The Tree Trekking facility opened on the premises.
2017: Provided the facility as the main venue for the World Rafting Championship, which was held in Japan for the first time.
2018: Expanded the Tree Trekking facility (making it one of the largest of its kind in Western Japan).
2019: Began operation of the "mont-bell room Oboke Store" (franchise).
2025: Added new courses to the Tree Trekking facility (expanding to 5 courses in total).

Affiliated Companies

General Construction: Nishimura Construction Co., Ltd.
Real Estate: West Transport Co., Ltd.
Funeral Services: Sora no Sato Co., Ltd.